Terms & Conditions

The health check-in feature uses questions developed with reference to clinically reviewed maternal health guidance. However, check-in responses and any prompts or information generated are not diagnoses and are not medical advice. They are general wellbeing prompts intended to encourage you to reflect on how you are feeling and to seek professional help when needed.

Nothing in this app is intended to detect, diagnose, treat, cure, or prevent any disease or medical condition. Do not use check-in results, symptom prompts, or any other app output to make decisions about your health without first consulting a qualified healthcare professional.

If you are worried about your health or your baby's wellbeing at any time, contact your midwife, doctor, or go to your nearest maternity unit. Do not delay seeking professional help because of anything you have read or seen in this app.

The in-app emergency button initiates a standard telephone call to local emergency services — 999 in the UK and Uganda, or the applicable number in your country as determined at sign-up. This is a dialling shortcut only.

Sallan Holdings Ltd has no control over emergency service dispatch, response times, resource availability, or outcomes. We are not liable for any loss, injury, or harm arising from the use of, or inability to use, the emergency button — including in circumstances where the app is unavailable, your device has no signal, or emergency services are delayed or unable to respond.

Always call emergency services directly on your device if the app is unavailable or if time is critical.

You are responsible for maintaining the confidentiality of your login credentials and for all activity that occurs under your account. Choose a strong, unique password and do not share your account with anyone else.

If you believe your account has been compromised or accessed without your authorisation, notify us immediately at legal@mymaternityfriend.app. We will help you secure your account, but we are not liable for losses resulting from unauthorised access where you have failed to take reasonable precautions.

Each account is personal to you. You may not create multiple accounts, transfer your account to another person, or allow another person to use your account.

You can request deletion of your account and all associated data at any time from within the app settings, or by emailing us at legal@mymaternityfriend.app. We will complete deletion within 30 days. Deletion is permanent and irreversible — we recommend exporting any data you want to keep first.

Payments are processed by third-party payment providers. We do not store your payment credentials.

• Stripe — used for card payments by UK and international users. Stripe is PCI-DSS compliant and handles all card data directly. By paying via Stripe you agree to Stripe's terms of service.
• PawaPay — used for mobile money payments by Uganda users. By paying via PawaPay you agree to PawaPay's terms of service.

Subscriptions are billed on the cycle selected at checkout (monthly or annual). They renew automatically at the end of each billing period unless you cancel before the renewal date. We will send you a reminder before any annual renewal.

You may cancel your subscription at any time from your account settings or by contacting us. Cancellation takes effect at the end of your current billing period — you retain access to paid features until then. We do not charge a cancellation fee.

If you are based in the UK you have a 14-day cooling-off right under the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013 for digital services purchased online. You may request a full refund within 14 days of first subscribing, provided you have not already begun using the paid features — in which case your right to cancel may be lost or a proportionate charge may apply.

Outside the 14-day cooling-off window, we do not offer refunds for partial subscription periods, except where we are required to do so by law or at our sole discretion in exceptional circumstances. To request a refund, contact us at legal@mymaternityfriend.app.

We may change subscription prices at any time. We will give you at least 30 days' advance notice of any price increase affecting your plan, and you may cancel before the new price takes effect if you do not wish to continue.

The free tier is provided without charge and without any guarantee of continued availability. We reserve the right to change, restrict, or discontinue free-tier features at any time, with reasonable notice where practicable.

Your User Content belongs to you. We do not claim ownership of your journal entries, personal notes, or check-in responses.

By submitting User Content through the app, you grant Sallan Holdings Ltd a limited, non-exclusive, royalty-free licence to store, process, and use that content solely for the purpose of providing the service to you. This includes displaying your content back to you, generating your pregnancy history and check-in summaries, and transmitting your content to the third-party infrastructure providers listed in our Privacy Policy.

We do not use your personal User Content for advertising, AI model training, or any purpose beyond delivering the service to you. We will never sell or share your User Content with third parties except as described in our Privacy Policy.

You are responsible for the accuracy of the information you provide. We encourage you to share this information with your healthcare team, but we are not responsible for decisions made based on it.

You can request an export of your User Content at any time, and you can request deletion of your account and all associated User Content. We will complete deletion requests within 30 days. See our Privacy Policy for full details on your rights.

We will endeavour to carry out maintenance at times of low usage and to give reasonable advance notice where possible.

The app may be temporarily unavailable due to technical failures, third-party service outages (for example, database or cloud infrastructure), or other circumstances beyond our control. We will work to restore service as quickly as possible and will communicate significant outages through our app and, where practicable, by email.

We do not guarantee any specific uptime or availability. The app is provided on an “as is” and “as available” basis. To the extent permitted by law, we exclude any liability for losses arising from service interruptions.

As a Progressive Web App (PWA), some features of the app are designed to work offline. However, offline functionality is limited and we cannot guarantee it will be available on all devices or in all circumstances.

We exclude all liability for any loss or damage arising from your reliance on the app as a substitute for professional medical advice, diagnosis, or treatment.

We exclude all liability for any loss or damage arising from the use of, or failure to use, the emergency button — including any loss arising from emergency service response times, availability, or outcomes.

We exclude all liability for indirect, incidental, special, consequential, or punitive loss or damage, including loss of profits, loss of data, or loss of goodwill.

Our total aggregate liability to you in connection with these terms or your use of the app, whether in contract, tort (including negligence), or otherwise, shall not exceed the greater of: (a) the total subscription fees paid by you in the 12 months preceding the claim, or (b) £100 (one hundred pounds sterling).

You may stop using the app and close your account at any time. You can do this from within the app settings or by emailing us. Closing your account ends your rights under these terms, but does not affect any obligations that have already arisen (for example, outstanding payment obligations).

We may suspend or permanently terminate your access to the app at any time if:

• You breach these Terms and Conditions.
• We are required to do so by law or a regulatory authority.
• We decide to discontinue the app or a significant part of it, with reasonable notice where practicable.

On termination, your right to use the app and access your data ceases. We will handle your data in accordance with our Privacy Policy. Sections of these terms that by their nature should survive termination (including intellectual property, limitation of liability, indemnification, and governing law) will continue to apply.